Forced Writing: The Worst Content Ever

by Joe B. on May 7, 2012

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It’s that day of the week again. You hope for a guest post to be pending for review, but there is no such post in existence. You need an idea. Anything. Your readers are demanding content.

You must satisfy them. You search social media. You take a break. You ask people what they want you to write about. You get the idea. You’re all set to get writing, right? Wrong.

Most blog posts generally [for a lack of better words] suck because of one reason – they’re forced. That article you spent three hours writing could have been a thousand times better in forty minutes. You may be wondering how that’s possible.

The Constraints of Forced-Writing

The Causes

You found the idea that you’re going to write about. It’s not the greatest of ideas, but hey, it’s an idea. You sluggishly open WordPress and begin to craft a title and then…

The flow of the creative juices is stopped – you’re brain dead. All too often, this very scenario happens to bloggers. They get caught up in the mindset of a fixed posting schedule that they abide to as if it were the law.

The simple fact of the matter is that if you aren’t passionate about the idea, nothing great will come out of it. Even the greatest of writers will struggle if they aren’t passionate – it’s how the human brain works.

The Result

Nearly three hours after the idea hatched inside of your head, you begin re-reading the article. With a look of disgust resting in your eyes, you quickly skim the words that piled upon one-another.

The result wasn’t great, and you know it. Three hours earned you a very low-quality article that you are positive your audience will think is terrible.

That doesn’t matter to you, though. You need an article. You hit publish.

Forcing your writing is never a good idea. It shows – the quality staggers, and the mood changes. The article quickly dies off. Unique visitors are appalled – they leave. Returning visitors don’t share the article. You provided the article that your schedule demands, but was it worth it?

The Fix

The simple answer is no. It’s never worth it to compromise quality for the quantity. Ever.

The question, therefore, arises – what do we do when we don’t have passion to write an article, or even an idea to base it around? That answer is quiet simple, too – log out of WordPress.

That’s right. I told you to just log out of WordPress. Don’t even bother writing the article. Quiet frankly, it’s better to conserve the idea for a later article when you’re inspired. Although a bit far-fetched, we can easily relate the situation to Apple.

The original Apple iPad was thought-up nearly twenty years before it was created. The iPhone and iPod Touch were released before the iPad. Why was this product of the future withheld? A lack of quality materials.

Steve Jobs knew that the materials weren’t good enough for the product he imaged. Thus, he waited to begin development. Picture an iPad with an even cheaper screen, breaking with just a flick. Perhaps it lost its camera. The processor could have been slower than your computer running Windows 1995.

Things could have been a lot different if it was forced.

Is Your Writing Forced?

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{ 8 comments… read them below or add one }

Thanks for yet another insightful, informative, and inspiring post! I’ve certainly been in this position myself many times over the years, but I’ve learned my lesson and am working on it.

Reply

Thanks, Aaron. The key is to keep being inspired, I think. Really enjoy reading your blog – keep up the good work.

Reply

I feel that I do this sometimes so I admit my guilt, straight up.

We’re all going for the eyeballs – need that traffic – it’s a junkie fix. The problem is the compromise you make with yourself. You say that it’ll be this once over just to have something out and then next week you’ll get back on track but you never really do.

Since coming back to blogging I’ve been trying to keep a schedule but I feel like everything is forced and boring so now I just generally write what interest me and go for the publish when it’s right at the top of my list.

The posts aren’t nearly as long as they were before but the content is still pretty intriguing (at least I think so haha).

This came at a pretty awesome time man. Seems like a lot of us are forcing it.

Reply

Hey, Murlu, it’s been a while. As always, the first step is admitting it :D

I think we get caught up in this mindset of, “I need to write more. I need to provide.”, but we don’t sit back and think of it from a reader’s perspective. It might be good (or sometimes bad) in your eyes, but it generally will be bad (or sometimes worse) in readers eyes if the content is forced. It’s never good. And, as was always said, Murray, quality over quantity.

Reply

Happens many a times. But as you said, its better to say no than to compromise quality.

Reply

That’s the case for [nearly] every situation! Thanks for the comment (;

Reply

Forcing yourself to write beyond having a mental block will always result into a half-fried, half-prized blog. But there are a lot of ways that you can resolve it. One of which is to take a small break like a nap or some time off for an exercise. This will force your mental juices to work.

Reply

I think it’s practical to write as much as you can, but be wary about what you publish. I generally have three or four drafts of posts that I don’t finish in one shot. I write some of it, realize I’m not entirely into the article, and then leave it in my drafts. If, in the future, I feel like I could improve it, I at least have a base written and can go from there.

Otherwise, the post will never see the light of day.

Reply

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